Within the design work I have previously
produced I tend to rely on typography more than imagery in order to convey a
message therefore I decided for my third competition brief of the Responsive
module in order to challenge myself to convey the song purely through imagery.
I have always put a particular emphasis on
the idea / concept generation aspect of the design process within my
professional practice. Therefore I enjoyed this brief as it enabled me to
thoroughly explore ideas to portray the song I chose and I believe the final
concept for my record cover was a clever interpretation of the song.
As I put a lot of time into the idea
generation part of the design process I believe the actual quality of my design
suffered as a result of this, particularly as I was creating my design in Adobe
Illustrator, which is a programme I am still not confident in.
Overall, I believe my design effectively
answers the brief in terms that I have effectively communicated the song purely
through imagery and that the simplistic design creates an immediate impact,
which is appropriate for the format of a record cover.
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